P-4 Home-programme patient
Persona · assumption · Draft · v1 · CR-0
To change it, ask Claude and give the reference, for example "change P-4's evidence question".
Details
| Field | Value |
|---|---|
| Name | Home-programme patient |
| Role | Patient of the clinic (outside the buying company) |
| Seniority | Not filled in yet |
| Department | External |
| Decision power | End user |
| Goals |
|
| Challenges |
|
| Preferred channels |
|
| Kpis |
|
| Priority | 2 |
How sure, and why
| Field | Value |
|---|---|
| Evidence question | Which pilot patients stop filming, after how many weeks, and why? |
| Decision rule | Not filled in yet |
| Disproven reason | Not filled in yet |
| Knowledge type | Company supplied |
| Origin | Manual |
| Reasoning | Founder: does the exercises at home; some dislike filming themselves. Not a buyer, but every feature depends on their filming. |
Fit criterion
Nothing here yet.
Evidence
No evidence linked yet.
Linked to
ICP
Job to be done (JTBD)
Pain or gain
- PG-6 'Forgetting the exercises with no reminder: the to…'
- PG-14 'Not sure the form is right, and afraid of making …'
- PG-13 'Some patients dislike filming themselves.'
Aimed at by
- E-VP-15 Pain reliever: Phone reminders prompt the patient on exercise days. 4
- E-VP-14 Pain reliever: Scoring tells the patient whether the movement was done right. 3
Decided in
- D-3 What role does the patient play in the go-to-market? → A user Kinetrail designs the product for, reached only through the clinic; no m…
History
| Version | Applied | Change | Kind | Summary | Reason given | By | What changed |
|---|---|---|---|---|---|---|---|
| v1 | 2026-10-28 12:02 | CR-0 | Baseline import | Baseline import of 'Kinetrail' from gtm-strategy-builder vault revision 17 | Baseline import of the founder's own strategy vault. | vault import | First version |